Books

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Showing of 75 item(s) (1 - 10)
  1. The Satisfied Patient, Second Edition
    Price: $64.50
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    The Satisfied Patient, Second Edition

    This fully updated book illustrates how focusing on patient satisfaction can better your organization, reduce the potential of professional liability claim, and significantly affect the outcome of that claim if initiated.
  2. A Marketer's Guide to Measuring ROI
    Price: $135
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    A Marketer's Guide to Measuring ROI

    Published by HealthLeaders Media, this comprehensive book walks you through the 10 questions you must answer to accurately and rigorously measure the ROI of hospital marketing campaigns.
  3. A Marketer's Guide to Physician Relations
    Price: $135
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    A Marketer's Guide to Physician Relations

    Take your physician relations program to the next level. HealthLeaders Media teamed up with healthcare marketing superstar Kriss Barlow to bring you this comprehensive, must-read guide packed with more than 250 pages of advice and strategies.
  4. A Marketer's Guide to Brand Strategy
    Price: $135
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    A Marketer's Guide to Brand Strategy

    Published by HealthLeaders Media and written by healthcare branding expert Chris Bevolo, this new book provides sound business strategies to successfully brand your healthcare organization and take your branding efforts to the next level.
  5. Physician Entrepreneurs: The Quality Patient Experience
    Price: $135
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    Physician Entrepreneurs: The Quality Patient Experience

    A quality patient experience directly impacts physician scores and rankings with private insurers and government agencies, boosts patient volume and retention rates, and leads to better patient adherence and improved medical outcomes. In short, improving patient satisfaction may be your practice’s best investment.
  6. The Hospital Executive's Guide to Physician Staffing
    Price: $165
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    The Hospital Executive's Guide to Physician Staffing

    This insightful, data-rich resource outlines proven strategies for determining community physician need and fulfilling those needs appropriately. The book provides practical approaches for engaging different types of physicians in various markets.
  7. Marketer's Guide to Community Benefit Reporting and IRS Form 990H
    Price: $135
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    Marketer's Guide to Community Benefit Reporting and IRS Form 990H

    This book and CD-ROM shows healthcare marketers how to gather data effectively from every corner of their organizations and how to use this information to promote their good deeds through tailored messages to multiple audiences on an ongoing basis.
  8. The Complete Guide to Hospital Marketing, Second Edition
    Price: $165
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    The Complete Guide to Hospital Marketing, Second Edition

    The Complete Guide to Hospital Marketing, Second Edition looks at the complex field of healthcare marketing in a straightforward and engaging way with information, tips, and strategies that facilities of all sizes, types, and budgets can use right away.
  9. The Complete Guide to Transforming the Patient Experience
    Price: $165
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    The Complete Guide to Transforming the Patient Experience

    This is the definitive resource for creating an exceptional patient experience -- impacting all areas of healthcare, including patient satisfaction, quality (as measured by HCAHPS), reputation, employee satisfaction, physician referrals, and, ultimately, the bottom line.
  10. Strategies for Superior Cardiovascular Service Line Performance
    Price: $165
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    Strategies for Superior Cardiovascular Service Line Performance

    Strategies for Superior Cardiovascular Service Line Performance delivers sound strategy and business guidance for driving excellence in cardiovascular service line development and management.
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